A case for the intermediaries in the music business

You are an artist and want to survive without managers, labels and publishers?

 

You want to manage yourself and otherwise fully trust the increasingly AI-driven platforms that promise to get you booked, your music distributed, and your royalties paid with a few clicks?

 

If you study and fully understand all “operating requirements” for these tools, you might stand a chance.  If you are willing to spend much less time on your art, or only perform and show in tiny familiar venues….that’s an option too.

 

But time for your art and your individual brand are the only thing that will sustain you in the long run.